Squirrel  Insights

Digital Experience Demographics Part II

Digital Experience Demographics Part II

Knowing your guests preferences is key to planning your Digital Guest Experience. Recently, we published some articles on knowing your guests and the importance of omnichannel marketing for hospitality businesses. Having the one-to-one relationships that omnichannel...

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Preparing to Scale Hospitality

Preparing to Scale Hospitality

Omnichannel marketing is a strategy for restaurants that can drive greater customer loyalty, brand awareness, and repeat visits from guests. Omnichannel marketing is a common strategy in many industries, including retail, entertainment, and eCommerce. The restaurant...

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The Impact of Third-Party Delivery Commissions

The Impact of Third-Party Delivery Commissions

The Impact of Third-Party Delivery Commissions & How the Marketplaces are Changing In this article, we’re going to look at the typical structure of third-party delivery (3PD) commissions, how the industry providers are changing their business model, and its impact on...

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